Instead of being cowed by the relentless demands for viewer participation, both cultural producers and the much-derided ‘gatekeepers’ need to find new ways of asserting the primacy of production over consumption. They need to find ways of stepping outside seamless circuits in which ‘everyone’ is implicated but no-one gets what they want. In another catalogue essay for a couple thousand short films…, curator Steven Bode argues that Arcangel’s installation is ‘less an advert for networked participatory culture than an index of people’s increasing atomisation.’ If postmodern culture presents a kind of networked solipsism, perhaps what Gould can now teach us most is the value of disappearance from the screens that eagerly seek our image. Gould, who famously retired early from concert playing, showed that sometimes it is necessary to withdraw in order to find better ways to connect.